28 Dec 2023

FBA Introduction, Advantages, What products apply

What exactly is Amazon FBA?

 

 

Introduction to FBA

 

The full name of FBA is Fulfillment by Amazon, which refers to the warehousing and delivery services provided by Amazon, including warehousing, packaging, delivery, collection and after-sales. In one sentence: Amazon provides one-stop services such as warehousing and delivery business.


FBA's tenet is: You sell, I deliver!

 

Note: The payment received by FBA will reach the seller after 14 days.

 

FBA head: refers to the delivery from the domestic (by sea, air, international express...) Until the goods enter the Amazon FBA warehouse, this section of logistics transportation can be put on sale and a series of businesses such as customs clearance and tax payment.

 

 

What are the advantages of FBA?


1, improve the shop page view and transaction rate.


Buyers will prioritize Amazon delivery items when buying items, just as we prioritize Jingdong delivery when buying things on Jingdong is the same psychology. Moreover, Amazon will also give priority to its own distribution of products ranked forward, if the product is the same, the distribution method is not the same, FBA ranking will be higher than self-distribution.


2. Fast delivery time.


Order the same day, arrive the next day, or deliver two days later. FBA warehouse logistics centers are generally built near the airport, so the delivery speed is fast.


3, unconditionally delete the poor logistics comments, maintain the good indicators of the store.


This is not a comment on review, but a comment on logistics and transportation in feedback. So, you don't have to worry that a bad review in logistics will affect your store score.


4, Within the standard size, the unit price of more than 300 US dollars of products are exempt from all FBA fees.


In other words, your product is a high-value small item, and Amazon Logistics will not charge you additional logistics delivery costs.


5, 24 hours 7 days a year online customer service.


This is for buyers, when there is a product problem or need to consult customer service, to ensure that the first time to solve customer problems.

 

 

What products are suitable for FBA?


So which products are suitable for FBA? Is it big or small? Is it expensive or cheap? Xiaobian sorted it out, products with the following characteristics are suitable for FBA.


1, product quality, performance excellent products. Such products generally will not be returned or replaced, which can greatly reduce the loss of sellers.


2, small volume, high profit products. The product is small, easy to transport, and can save costs. But it needs to be reminded that the price of the product should not be set too low. Because shipping by FBA will incur related handling fees and various transaction costs, if the product is sold too low, the profit will be reduced. It is recommended that the price of FBA products should be more than 5 to 6 US dollars.

 

In general, FBA is suitable for small and medium-sized sellers dealing in products with excellent quality, small size and high profit. The advantages of other products are less obvious.